Test #14: Insignificant, Balance Transfer (Credit Cards)
Published: July 18, 2023
| Lorem | Ipsum |
|---|---|
| Runtime | 46 Days (01/10/2022 - 02/25/2022) |
| Value | |
| Metrics | Credit Card, Other |
Hypothesis:
Replacing the lengthy single-page application form with a multi-step form would improve the application completion rate by providing a more user-friendly and manageable experience for visitors.
Key Takeaway:
Fact: Switching from single page application to multi step application leads to insignificant change in applications complete.
Multi-step forms perform slightly better, but not significantly.
Test Modal
Modal Content
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Rates effective as of: January 9, 2025
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