Test #13: Won, Checking
Published: November 12, 2021
| Lorem | Ipsum |
|---|---|
| Runtime | 12 Days (11/05/2021 - 11/17/2021) |
| Value | |
| Metrics | Account, Checking Account |
Hypothesis:
Positioning the Prestige checking product at the top of the checking product page and presenting it as the default choice will increase lead capture for the Prestige checking product.
Key Takeaway:
Fact: Placing Prestige Checking at the top of the checking page as the default option increased lead capture for Prestige checking by 263%
Make your best offer first.
Test Modal
Modal Content
Ea rerum vel molestiae omnis molestias. Et ut officiis aliquam earum et cum deleniti. Rerum temporibus ex cumque doloribus voluptatem alias.
Rates effective as of: January 9, 2025
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